What is the Grey Market and why is it a problem for eCommerce Marketplaces?

The rapid expansion of the eCommerce market, valued at approximately $6.3 trillion in 2023, has been fueled by widespread internet adoption in homes and workplaces. But that has given rise to grey market products and counterfeit selling issues. This eBook covers topics like How the Grey Market Works, Drivers of the Grey Market, The parallel issues of Counterfeit products on eCommerce and more.