May 9, 2024 Using Digital Shelf Analytics for Brand Protection Success. A successful brand protection strategy involves legal and policy teams understanding the eCommerce and Sales KPIs with digital shelf understanding. Read More
May 2, 2024 Tackling Unauthorized 3P Sellers as an Amazon Launchpad Brand As an Amazon Launchpad brand gains popularity and success on eCommerce platforms like Amazon, it becomes more susceptible to grey market activities such as unauthorized third-party selling, counterfeiting, patent infringement, and more. Read More
Amazon Buy Box Suppression and eCommerce Brand Protection April 11, 2023 Brands selling on Amazon must utilise brand protection tools to perform their own unauthorized 3P seller monitoring and enforcement where necessary on marketplaces to ensure their prices remain competitive to avoid Amazon Buy Box suppression. Read More
eCommerce Brand Protection Software: An Introductory Guide March 27, 2023 GreyScout has created this essential guide to developing e-commerce brand protection strategies and choosing a brand protection solution that’s suitable for your business. Read More
Whose Buy Box is it anyway? March 21, 2023 Staying on top of your Buy Box should be the utmost priority, but when you do lose a Buy Box staying on top of whom you are losing it to, should be equally prioritised as well. Read More
Monitoring and Tracking Negative Reviews for eCommerce Marketplace Brand Protection March 9, 2023 It is important to monitor and act upon the following negative reviews as they could be a reflection of bigger issues such as potential grey market products, parallel imports, used products being re-sold as new or even at times counterfeits products being sold as genuine under your product listings. Read More
eBay Brand Protection and eBay VeRO Explained February 21, 2023 Similar to marketplaces such as Amazon, Walmart, Etsy, and Alibaba, eBay also enables high volumes of third-party sellers, which creates a thriving environment for counterfeits, unauthorized 3P sellers, and a wide range of other intellectual property (IP) rights violations Read More
What is the Grey Market And How To Protect Your Brand Against It. February 6, 2023 The grey market or gray market refers to activities in which branded products are sold through unauthorised distribution channels. Read More
Amazon Brand Protection Tools Explained. January 25, 2023 Amazon offers five programs with varying levels of protection for businesses selling on the platform: the Amazon Brand Registry, Transparency, Project Zero, Counterfeit Crimes Unit, and IP Accelerator. Each program provides a different set of features to help protect brands from various threats. Read More
Amazon 3P vs 2P vs 1P: What’s The Difference? January 13, 2023 Difference between two of Amazon’s primary selling models: Amazon 1P (first-party) and Amazon 3P (third party). Read More
MSRP vs MAP and How To Enforce MAP Policy On Amazon US? January 3, 2023 In instances where prices of products sold across eCommerce marketplaces like Amazon, eBay, Google shopping by unauthorized 3P sellers are considerably below MAP, it could be a reflection of bigger issues such as grey market products, parallel imports, used products being re-sold as new or even at times counterfeits products being sold as genuine. Read More
How to Beat Unauthorized Third-Party Sellers In 2023. December 21, 2022 When it comes to Amazon, eBay and other e-commerce marketplaces, in particular, beating unauthorized 3P sellers comes down to learning their tactics and taking policy based action to compete against them. Read More
The Basics of Copyright Law in the Digital Space December 13, 2022 To kick start this New Year and New Decade, we decided it might be a good idea to talk about the basics of copyright law in the online world. Read More
Using Brand Protection Software for eCommerce Marketplaces. December 7, 2022 As a basic concept, brand protection is the overall process or strategy utilised by an individual or organisation to prevent or eliminate the unauthorised – often illegal - use of their intellectual property (IP) Read More
What are Parallel Imports? November 30, 2022 A parallel import is the sale of a product outside of its brand’s authorised distribution channels. Read More
What’s the Digital Services Act (DSA) and What Does It Entail For eCommerce Brand Protection? November 15, 2022 One of the most significant updates to the EU’s legal framework for online regulations, the DSA seeks to hold online services such as e-commerce marketplaces, hosting services, and social media platforms more accountable. Read More
eCommerce Margins Challenge This Holiday Shopping Season November 2, 2022 E-Commerce Faces Challenging Peak Season with excess Inventory, prices rise, unauthorized sellers and increased fulfilment fees. Read More
Protect your Brand and Control Grey Market Activity on Marketplaces October 27, 2022 Grey market goods are non-counterfeit goods that are sold through channels that were not approved by the trademark owner. Read More
The Time of the eCommerce Marketplaces October 21, 2022 According to Adobe, online marketplace sales accounted for 67% of total global eCommerce in 2021, with a total of $3.23 trillion spent in the top 100 marketplaces. Read More
Protect Brand Perception with Selective Distribution August 1, 2022 Without a well-executed and monitored selective distribution model in place for your business, the products, and brand you worked so hard to build and protect could end up with unauthorized channels. Read More
Snuffing Out Counterfeiting: Simple Safeguards to Protect Online Shoppers May 21, 2022 Recently, the European Consumer Centres Network (ECC-Net) provided some handy tips for consumers to protect themselves from counterfeit goods when shopping online Read More
Keeping Stolen Goods Off Your eCommerce Channels March 12, 2022 When shopping online using e-commerce marketplaces, consumers rarely worry about the risk of inadvertently purchasing stolen goods. Read More
